Free web analytics tools

Google Analytics – powerful full featured analytics tool. Even allows you to track your ROI by

keyword for each AdWords ad position. Google AdWords also has internal split testing and

conversion tracking software & offers data integration with Google AdSense that you can’t get

with any other web analytics tool.
http://www.google.com/analytics

Google Website Optimizer – allows you to A/B split test landing pages and track how well Google

AdWords traffic converts.
http://services.google.com/websiteoptimizer/

Piwik – realtime open source web analytics program

Misc – Getting started

Open Web Analytics – similar to Piwik, but more lightweight. Also comes with the ability to

record the browser screen on user’s sessions.

Home

Site Meter – starts off as free, but charges for advanced features
http://www.sitemeter.com/

Stat Counter – starts off as free, but charges for advanced features and bandwith usage.
http://www.statcounter.com/

Webalizer – default log analyzer on many servers.
http://www.mrunix.net/webalizer/

Analog – default log analyzer on many servers.
http://www.analog.cx/

Awstats – another popular default log analyzer on many servers.
http://awstats.sourceforge.net/